Mark Brier is a partner at IQT, investing in technologies on behalf of the U.S. Intelligence Agencies. His prior experience includes VP Marketing at Amazon.com, CEO at Beyond.com, CMO at Plantronics, and marketing executive at General Mills, Kraft Foods, and Dreyer’s/Edy’s Ice Cream. Mark has a B.A. in Economics from Stanford University and an MBA from the Stanford Graduate School of Business. He is the author and public speaker behind his book The 10-Second Internet Manager.

Tyler Johnston is a 30-year veteran in the consumer products business, recently retired as Executive Vice President of Marketing for Dreyer's Grand Ice Cream responsible for all brand management, new product development, new business alliances, research and development, and communications. Previously, Tyler held brand and business development positions at Kraft and General Mills. Tyler holds an MBA from the Kellogg School and is a frequent lecturer on brand management at both Kellogg and Haas Business Schools.

Geoffrey A. Moore is a best-selling author, most notably of the seminal technology marketing text Crossing the Chasm. He currently serves a venture partner at Mohr Davidow Ventures (MDV). Recognized as a leading business consultant to large companies, Geoffrey works with established enterprises in his role of Managing Director of TCG Advisors. With this focus in mind, he is currently working on a new book, tentatively titled Positions of Power. His other books include Inside the Tornado, Living on the Fault Line, and Dealing with Darwin.

Peter Schireson is a co-founder of Schireson Associates, Inc. where he currently serves as Chairman and Senior Advisor to the company. Prior to his 20 years as a marketing consultant and researcher, he was Chief Operating Officer of Supercuts, Inc.. Peter also held senior management positions at Enhansys, Visicorp, and Data Resources, Inc/McGraw Hill and served as a consultant with Xerox Learning Systems. Peter holds a Doctorate in Education from Harvard University.

Edward Woods is a partner at Akin Gump Strauss Hauer and Feld LLP where his practice includes complex commercial and entertainment litigation in state and federal courts and in arbitration. Eddie represents entrepreneurs, manufacturers, retail establishments, real estate developers and syndicators, entertainers, film production and distribution companies, lawyers and law firms. He is admitted to practice before all California Courts, the Ninth Circuit Court of Appeals, and the United States Supreme Court. Eddie received his law degree from UCLA where he was a member of the Law Review.