In today’s innovation economy, the only real source of sustainable competitive advantage comes from achieving a level of customer intimacy that enables businesses to anticipate needs and exceed expectations in ways that their competitors can’t. For the very best, this isn't an event. It's a discipline.
Schireson helps its partners address this opportunity by combining advanced data science with cultural fluency, creative force, and analytic rigor. The result is a new kind of consumer intelligence. True customer intimacy. Fuel for innovation.